Category Archives: Discoveries
App Review: IFTTT
So I am spending Saturday watching SNL and browsing the App Store when I came across the IFTTT app. It is AMAZING for people who generate content across many social media platforms. IFTTT stands for If This, Then That and it allows you to create conditional statements called “recipes” that help you manage aspects of… More
Understanding culture
Part of my goings-on about the user experience include knowing your audience and understanding what makes them tick. A huge part of the behavioral information that you can glean about a particular audience segment is culture. I came across an article on Business Insider that represents visually how cultures around the world negotiate. Why should… More
A new way to think about the subject
So it’s been a while since I’ve posted something here and I guess with the job and everything that took to get acclimated there and with being back in DC, there just wasn’t a lot of time to get things into a post. I think I was also suffering from I’ve-Been-Away-For-A-While Syndrome, where I thought… More
no way out, or, is the juice worth the squeeze?
Wow. A year can fly if you’re not paying attention. That’s how long it’s been since my last post. Lots has happened in the interim, a new job that brought me back to my home state of Virginia, lots to learn, new people, new processes, etc, but that’s another post entirely. So I was re-reading… More
Flip it and reverse it
I am a huge fan of design books. I get them whenever I can to get inspiration or to glean a new design method, style or technique. A few days ago a box that was smaller than I expected arrived with my latest haul. Within its cardboard goodness contained four titles from the good people… More
rules of the road
You know what’s fun? Brand guidelines. Seriously. It’s cool to take a design and develop a system around it. Right now, I am working on brand guidelines for a client that is undergoing a complete rebrand. It started innocently enough…”Hey, can you whip up a sales video for us?” “We need a new white paper… More
We’re gonna need a bigger boat
So I’m spelunking around the web as I like to do on a quiet Saturday evening after burping up code all day… I revisited the HUGE website. These guys rock as far as creative is concerned and I feel connected to them in that we chose the same color to represent our brand. It takes… More
The Most Overused Stock Photo Ever
Have you seen this woman? Chances are you have. Chances are so has everyone else. This is a peril of stock photography to avoid. Take a look at the images on your site. If you see them on another site or on packaging, it’s time to change it out!
No inside jokes
So UX has been coming up in conversation lately as I have been speaking to new and current clients. I’ve talked about managing the user’s expectations, but what about the trust factor? The digital space can be a scary place. Lots of bad people are are sending you emails from Nigeria or Kansas asking for… More
Branding Brilliance
Brilliant.
